{"id":8811,"date":"2018-01-01T11:43:42","date_gmt":"2018-01-01T17:43:42","guid":{"rendered":"http:\/\/aberdeenmag.com\/?p=8811"},"modified":"2021-06-16T11:10:16","modified_gmt":"2021-06-16T16:10:16","slug":"rhodes-anderson","status":"publish","type":"post","link":"https:\/\/aberdeenmag.com\/2018\/01\/rhodes-anderson\/","title":{"rendered":"The Legacy Of A Good Name"},"content":{"rendered":"
Rhodes Insurance and the Anderson Agency are two companies that were founded in Aberdeen during the city\u2019s very early days. They have thrived over the years by moving forward and navigating changes with their clients, whom they think of as partners, throughout each new decade.<\/p>\n
In 2010, the two businesses merged and became RhodesAnderson Insurance. They currently have eight employees and four managing members, Rod Fouberg, Art Russo, Justin Kiesz, and Tom Seyer. Tom, who began working for Rhodes Insurance in 1991, says the ease at which the two companies joined was nothing short of impressive. \u201cOne of the reasons we were attracted to the Anderson Agency was that they did things the way we do things. We knew they were the same type of agency as far as how they treated their employees, and how they were respected by their clients and peers. After working together for just a year or two, it felt like we had always been working together. It was a really easy transition.\u201d<\/p>\n
RhodesAnderson is a multi-line insurance agency, meaning they write property-casualty insurance, life insurance, and health insurance. They can help operations of all sizes, from large specialty businesses to small ones, find coverage. Because they work with a multitude of insurance companies, they are able to find the best fit for each unique client. Tom explains, \u201cCost is a consideration, but from our perspective it\u2019s not just about that. We want to make sure that when someone has a claim they have coverage for what they need.\u201d<\/p>\n
The agency does very little official advertising and relies mostly on personal recommendations from their current clients. Remarkably, their client retention rate is well over 90 percent. They have customers that have been with them for as long as 40 or 50 years, and are starting to see these long-time clients referring their own children to them for their insurance needs. These important achievements speak to their level of customer commitment, especially in a time when there are so many commercials and advertisements that make it sound easy to just go online and have quotes at your fingertips with a few clicks.<\/p>\n